NEW YORK, New York -
February 10, 2010 - Engage!®
Conference and Expo, taking place during American International Toy
Fair next week on February 16-17, 2010 in New York City, announced its
impressive line up of keynoters and speakers. Engage!, the definitive
technology event for youth entertainment professionals, brings together
leaders from the technology, toy, video game and entertainment
industries and provides critical cross-industry learning and valuable
new business partnership opportunities. Attendees registered for either
Engage! or Toy Fair will have full access to both tradeshow floors.
Keynote speakers include: Will Wright, the creator of the best selling
computer game of all time, The Sims, and now the founder and chief
executive of Stupid Fun Club; Natalie Hornsby, VP of Marketing at Cepia
LLC, the creators of Zhu Zhu Pets; Lane Merrifield, executive vice
president of Disney Online Studios and the co-founder and general
manager of Club Penguin; and Tor Sirset, vice president of marketing for
the Girls/Preschool division at Bandai America Inc.
Engage! gives attendees the information they need to deeply connect with
and generate revenue from young consumers and their parents online. The
conference program provides the ultimate technology and entertainment
mash-up with 100 speakers delivering 32 intense sessions on topics that
include social games, toys, virtual goods, retail sales, iPhone and
Facebook brand extensions, social networks, venture capital, televised
entertainment and virtual worlds.
Speakers include executives from Disney Online, Mattel, LEGO, National
Football League, Hasbro, Cepia LLC (Zhu Zhu Pets), NPD Group, 4Kids
Entertainment, Union Square Ventures, Ngmoco, PopCap Games, Gazillion
Entertainment, Frima Studio, Hooga Loo Toys, Sesame Workshop, Sony
Online Entertainment, Build-A-Bear Workshop, The Topps Company, ZeniMax,
Six Degree Games, Bandai, Electronic Arts, Toy Industry Association and
many more. A complete list of speakers can be found at
http://www.EngageExpo.com .
The Engage! tradeshow floor provides key demonstrations of the latest
tools, technologies, products, and services being used to build online
and mobile entertainment products. A complete list of exhibitors can be
found at http://www.EngageExpo.com
.
The conference
registration price is only $795. Expo-Only passes, good for both Engage!
Expo and Toy Fair, are available for $100. Rates are good until February
12, 2010. Onsite registration is available.
About Engage
Digital Media
Engage! is produced by
Engage Digital Media, a leading producer of trade events and media that
focus on social media, games, virtual worlds, and user engagement. The
company also publishes timely market research and leading industry news
blogs. More information can be found at http://www.EngageDigital.com .
Contact:
Tim Williams
VP, Sales and Marketing
tim@engagedigital.com
512-289-8687